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In-depth popular articles
Blogging for business: everything you need to know
May 29, 2019
Read time: 28 minutes
LinkedIn Strategy 2019: How to get clients via LinkedIn
September 5, 2018
Read time: 19 minutes
Copywriting or Web Design – What Comes First?
April 20, 2018
Read time: 10 minutes
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LinkedIn Strategy 2019: How to get clients via LinkedIn
*Updated Jan 2019* I truly believe that LinkedIn is the #1 place in 2019 to find, engage with, and convert B2B leads. So, if your target audience includes business people and professionals, […]
We Love Your Awkward Selfies
We’re officially in the Age of Content. If you’re a consumer, you can expect to see X number of brand posts online before you even get out of bed. Most of them will be variations of something you’ve seen before…
How I Prepared for Maternity Leave in my Business… Or Not
Funny story… apparently having kids is pretty all-consuming. Who would have known? Certainly not naïve, childless me. But isn’t hindsight lovely? I thought I might share a little of my experiences here, in case anyone was curious, and going through (or about to go through) a similar situation.
DIY Digital Marketing Strategy
If you don’t have the budget for a professional digital marketing strategy, I get it. But that doesn’t mean you shouldn’t have one. You can do one yourself and be fairly effective, and in fact, since you know your business and audience better than anyone, doing it yourself can have many advantages.
Cost Saving Tips for Start Ups
Wayyyyy back when my first business was little more than a dream, I was thinking about how I could somehow get it all started. I did not have oodles of cash lying around to invest in a business that I wasn’t even sure would succeed (I mean, don’t most small businesses fail?), and even if I did have the cash, I wouldn’t have felt comfortable sinking into something that wasn’t yet proven.
Conversion Funnels – Putting all the Pieces of your Marketing Together
The problem that most people have with marketing is that they get really caught up in the various tactics available (and there are a lot!) and go round and round in circles with not much direction.
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