B2B Content Marketing

Content Marketing Packages

Combine strategy and content to make an impact across all your channels.
Is content marketing on your to-do list? Not enough time to manage it in-house? Work with a B2B content marketing writer to develop high quality organic content that establishes you as the expert.
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Content Marketing

Show Up Consistently and Strategically

Engage smart B2B decision makers in all the right places with a content marketing package that includes strategy, SEO, blog articles, email marketing, social, and more. Take a more strategic, consistent approach with a regular content schedule and content tailored to all your key channels.

Get the right foundations in place then get rolling with regular SEO-friendly content that’s smart, enjoyable to read, and sounds like your brand.

Get Inbound Leads

Boost your web traffic and inbound leads with content marketing that helps your brand show up where your audience is — including inboxes, social media, and search.

Show What You Know

Build trust in your brand and establish your industry expertise with insightful content marketing.

Turn Readers Into Buyers

Get clicks and conversions in all the right places with content that shines the light on your best features and benefits.
About Angela

Meet Your Content Marketing Writer

I’m a freelance content writer based in Brisbane, Australia — but I work with clients pretty much everywhere.

I’ve been writing for businesses for more than 10 years. In that time, I’ve written all sorts of content to help my clients get quality traffic to their websites, attract and convert leads, and establish themselves as industry leaders.
More About Me
Angela Rodgers
Who I Write For

Get a B2B Content Marketing Writer

Are you (like most of my clients) in the B2B space? You'll probably get the best results working with a specialist — someone who gets your audience and your style. I’ve written content for tech companies, consultants, coaches, tradespeople, engineers, and so much more.
"Angela is probably the best content writer I have come across and worked with. She delivers way beyond your expectations through her up to date knowledge on content, SEO and commercial aspect. I would highly recommend her and have her on top of my list for any content work in future."

Adil Arif

Airtasker
"Angela is one of the best copywriters I've ever worked with! Not only is she a strong writer, she is quick, clear, and professional in her communication, which has made my job much easier."
Suzie St George

Suzy St George

Neil Patel Digital
How it works

My Content Marketing Process

To ensure you’re set up for success, I like to spend some time on strategy, research, and auditing your existing content platforms. Then I’ll put together a plan, draft your content, and roll it out according to the content calendar.
Jump to the Packages

Enquiry and Proposal

Send through your details and let’s chat about your project. If we’re a fit, I’ll send through a proposal.
One

Foundations

Usually, we’ll start with some foundational work to get your content marketing platforms ready for new content. This might include:
  • An initial strategy call
  • SEO, blog, email & social audit & recommendations
  • Key messages
  • Bio refresh
  • A sample content plan and schedule
  • A post-audit call
Two

Monthly Catch Up Call

We jump on a catch up call to review your strategy, discuss results from the previous month, and plan content for the upcoming month.
Three

Content Creation

I draft all the content for the upcoming month, and schedule it into your content calendar. This content typically includes blogs (SEO optimised and with image suggestions), social media posts (tailored to your channels), and email newsletters. Everything goes in a Google doc for easy sharing and collaboration. You can request up to two rounds of revisions before I finalise the content in time for it to go live.
Four

Content Scheduling & Posting

It’s over to your team to post the content in line with the content calendar — then you’ll need to monitor and respond to any comments, replies, and messages. If you don’t have someone on your team to manage content publishing, just ask — depending on my availability, I might be able to help.
Five

Repeat

We’ll schedule our next monthly catch up call so we can do it all over again!
Repeat
Portfolio

Content Writing Examples

Mackay Goodwin

I was engaged to refresh an eBook and write copy for a landing page.
View Portfolio Item

First2Care

I wrote journalistic style blog articles for First2Care.
View Portfolio Item

Clevertronics

I developed a series of technical blogs for Clevertronics, along with email and social snippets for sharing.
View Portfolio Item
Go To My Portfolio
Packages

Content Marketing Packages

One-Off Package

Foundations for B2B Content Marketing

$2500 +GST
Set yourself up for success with tailored strategies and a fresh start.
  • Strategy CallWe’ll discuss goals, audience, and competitors
  • Brand auditReview brand voice and key messages
  • SEO auditWe’ll discuss goals, audience, and competitors
  • Channel refreshEmail marketing audit, blog audit, and company bios refreshed for up to 3 social media channels
  • Sample content plan8 topic ideas (with keywords) and suggested content schedule for blogs, emails, and up to 3 social media channels
  • Post audit callWe’ll discuss the brand and SEO audit, content plan, and recommended strategies
Monthly Package

Content Consistency Boost

$4000 +GST
Show up on all your channels and consistently engage your B2B audience with fresh content every month.
  • Catch up callWe’ll review your strategy and plan upcoming content
  • Content calendarWe’ll discuss goals, audience, and competitors
  • ResearchI’ll run keyword research, do background research, and chat to your in-house experts
  • 2 x blog posts~1000 word SEO optimised blog posts, with image suggestions, and meta titles/descriptions
  • 2 x email newsletters~300 word emails with subject lines, suggested images, and calls-to-action
  • 8 x social media postsTailored for up to 3 social media channels with image suggestions and hashtags
Custom Package

Tailor Your Content Marketing Package

Contact for pricing
Design your own package with the perfect mix of content to educate your audience, demonstrate your expertise, and maximise your visibility.
  • Web contentOptimise web content or create new landing pages for your campaigns
  • Brand auditReview brand voice and key messages
  • Long-form contentCreate SEO-optimised long-form guides or pillar pages
  • Lead magnetsDevelop eBooks, whitepapers, e-courses, and other downloadable resources.
  • Case studiesCreate engaging case studies that tell your story and sell your solution
  • Email sequencesNurture and educate new prospects or users with an email series
  • Business writingGet professionally written letters, reports, proposals, applications, and more
  • LinkedIn contentRefresh customer-facing LinkedIn profiles or share thought leadership content written in your voice

Need a Custom Content Marketing Package?

Send me your details below. We’ll chat about your needs and I’ll put together a custom proposal, just for you.
Get started

Enquire About Content Marketing

To get started, fill out the enquiry form below and we’ll organise a time to chat about your project. Note — this isn’t my brief (that’ll come later) but I’ll use this info to prep for our initial call.
Service - Content Marketing
FAQs

FAQs About My Content Marketing Services

No! There’s no minimum commitment (unless otherwise discussed/negotiated). You can start, stop, or upgrade your package at any time — as long as I haven’t already started work on content for the upcoming month!

These packages don’t include content posting or scheduling — the content calendar deliverable is a static document that displays a suggested posting schedule. If you need support with content publication, please let me know. Depending on my availability, I may be able to help.

These packages do not include social media management — you’ll need to keep an eye on notifications and respond to any comments/messages/emails as they come through. If your social media audience is quite active, I’d recommend bringing onboard a freelance social media marketer that specialises in social media management.

It depends. I tend to book out 4-6 weeks in advance for one-off projects. But if you book in for regular content marketing services (and we agree on a schedule), I’ll make sure I set aside time for your projects. If you have an urgent deadline, please let me know right away. If I can’t help you, I’ll try to find another writer who can.

Yes. I base my content writing on your unique story and approach. Even when I research and reference external sources, I never copy and paste other people’s content.

I’m a human writer that creates content for humans. And just like I use a bunch of other tools in my business (most of which clients never see), I do use AI/LLM tools from time to time to help with research, idea generation, and data analysis. It helps speed up some tedious manual tasks so I can get to the good part (drafting) much sooner. However, I never copy-paste content from these tools and claim it as my own (for all sorts of reasons!).

  • With me, you’ll always get content that’s refreshingly good — and written in your tone of voice so it actually sounds like you
  • I’m a specialist B2B content writer and I really (I mean really!) understand your audience and how they think
  • I have a lot of experience with SEO, including keyword research and selection, and optimising blog articles the right keywords
  • I spend a lot of time upfront on research, and try to back up claims with reliable/academic sources where possible
  • I’m big on quality, which means I’m not always the fastest writer but my work is worth the wait (I promise!)

Once you have paid for and received your completed content, it is yours to do with as you wish.

I specialise in B2B content writing, but I’ve written for a wide range of businesses and industries. So even if you’re not B2B, I might be able to help you. Exceptions include adult content, content that does not fit with my beliefs and ethics, etc. I reserve the right to refuse, refund, and cancel orders that are not a good fit.

Yes. I offer two drafts with most projects. Usually due to my detailed briefing process, I find that we’re 99% on track after the first draft, though. At the end of the day, I will work until you are 100% thrilled with the finished product or find another suitable solution.

Yes! I regularly write website copy, blog articles, email marketing copy, eBooks, lead magnets, case studies, whitepapers, and other types of content. If you’re not sure, just ask.

I’m a copywriter in Australia (Brisbane!). I work from my home office, so I do all my meetings over the phone or Zoom. That means we can work together no matter where your company is based.