About the Client
Elcom is a Sydney-based software company. Elcom’s products include a CMS platform, intrantets, websites, learning management systems, portals, forms, apps, and digital experience platforms.
The Brief
The marketing team at Elcom reached out to me for help with producing 3,000 word eBooks to help promote their products to medium/large organisations.
As part of the briefing process, my contact at Elcom provided me with a general overview of the topic, examples of previous books, existing blogs on the topic, and some competitor resources.
The Work
We developed an eBook on “How to Successfully Plan and Launch an Intranet”. I drafted the eBook based on the resources I was briefed on, aiming to take readers on a step-by-step journey through the process of planning and launching their very own intranet.
I laid this out in Google docs so we could easily collaborate and share feedback, and included layout and image suggestions (ready for the graphic designer to produce the final pdf).
