Read my semi-regularish blog
Get copywriting tips, business insights, and more.
In-depth popular articles
Blogging for business: everything you need to know
May 29, 2019
Read time: 28 minutes
LinkedIn Strategy 2019: How to get clients via LinkedIn
September 5, 2018
Read time: 19 minutes
Copywriting or Web Design – What Comes First?
April 20, 2018
Read time: 10 minutes
All of my blog posts
Website design & copy packages: The Digital Brew is coming soon!
I’m super, dooper excited to announce that I’m launching a new brand! Introducing... The Digital Brew! You can check it out here. We haven’t officially launched yet so it might still be […]
How to get leads through a new(ish) website
A few months ago, I was talking to a lovely group of people about SEO and websites. It was great because it helped me see SEO from a fresh perspective - from […]
DIY Digital Marketing Strategy
If you don’t have the budget for a professional digital marketing strategy, I get it. But that doesn’t mean you shouldn’t have one. You can do one yourself and be fairly effective, and in fact, since you know your business and audience better than anyone, doing it yourself can have many advantages.
Conversion Funnels – Putting all the Pieces of your Marketing Together
The problem that most people have with marketing is that they get really caught up in the various tactics available (and there are a lot!) and go round and round in circles with not much direction.
Calls to action: what are they and why use them?
I can still remember when I first started working in marketing and heard of the phrase “call to action” and it was new and a bit confusing to me. But once I understood the concept, it has stayed with me and been extremely useful for writing and designing content for mine and my clients’ businesses.
My Favourite Free Content Marketing Tools for Small Businesses
When you’re a small business, you often have two problems... not a lot of money to go around, and not much time to manage your online/content marketing. Over the last few years, I’ve tried loads of different tools (both paid and free) and have settled on a few favourites that are cost-free and could save you HEAPS of time. Perfect for a busy entrepreneur.